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Tired of all the time you are spending on Social Media? Wondering how to get results? Through proper branding, focus, communication and consistency – the sky can be the limit! Why not be a social media sweetheart today?

Beth Hermes (The Network Goddess and CCO of eIRIS Marketing) and Carol Reinlie (The Social Girl and CCO of Hot Biscuit Marketing) are on a mission to help you make the most of social media for your life and business. They joined me in the studio on Monday to answer the questions everyone is asking today about social media marketing.

How do you get people to read your posts?

What separates the social media winners from everyone else?

How does Google+ factor into the social media equation?

How are companies using social media to get customers and grow revenue?

How to keep social media posts timely & relevant?

Who uses Pinterest and why?

Where and when to post business and personal items on Facebook? (isn’t not as obvious as you think)

And lots more…

Yes – social media can be fun. There are just some key points you need to consider.  Carol and Beth shared strategies and examples of how to achieve your marketing goals, make friends, become known as an influencer, an expert and the go-to person for advice in your industry.

To learn more about The Social Girl and The Network Goddess (Carol Reinlie and Beth Hermes) and how to attend an upcoming seminar, visit  www.hotbiscuitmarketing.com & www.eIRISmarketing.com

Connect with Carol and Beth online and join the fun.

Carol Reinlie Social Media links:

https://www.facebook.com/HotBiscuitMarketing

http://www.twitter.com/cjreinlie

http://www.linkedin.com/in/carolupdikereinlie

Beth Hermes Social Media links:

http://www.facebook.com/pages/The-Network-Goddess/142369465813646

https://twitter.com/#!/BethHerm

http://www.linkedin.com/pub/beth-hermes/12/248/64b

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Dana Barrett hosted our monthly women’s business group roundtable show, with 4 fabulous guests from PROWin (Professional Women’s Information Network), a nationally recognized membership organization that provides resources for professional women and is valued above all for its commitment to their professional, personal, and economic empowerment.

Barbara Betti of At Your Service Atlanta

Barb Stengard of Mom Talent

Nichelle Jones of Jones Health and Benefits

and Patricia Harris of The Edge Connection joined Dana in the downtown studio to talk  business.

Barbara Betti talked about how and why more people are turning to a professional concierge to help them do it all.  Busy professional rely on Barbara’s team to help accomplish more and enjoy life: www.atyourserviceatlanta.com

Barb Stengard talked about how her company helps those with a business need for highly skilled and trained professionals in accounting? Mom Talent can identify your needs, design, organize and staff your accounting department with experienced part time professionals. www.mom–talent.com

Anyone whose ever been overwhelmed by the research and choices in finding a benefits provider can appreciate the value Nichelle’s business provides.  Nichelle Jones talked about how Jones Health and Benefits help employers and self-employed individual find the best rates and the best plans to suit their insurance needs http://www.joneshealthandbenefits.com/

Patricia Harris talked about The Edge Connection, Inc. a nationally recognized, multifaceted SBA Women’s Business Center that primarily targets low-to moderate-income women, in addition to minorities, veterans, and persons with disabilities desiring to launch, sustain, or grow a microenterprise or small business. http://theedgeconnection.com

Barbara, Barb, Nichelle and Patricia each work in different fields and come from different backgrounds, but they share a common philosophy of building through building relationships.

For more information about PROWin and its members, go to http://prowin.com/

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Laurie Bassi, business advocate, economist, and author, will be discussing “the worthiness era” and how local companies and business owners can mold their companies to fit into the worthiness era and how they can be successful in 2012 and beyond.

Laurie Bassi is the CEO and a co-founder of McBassi & Company, www.mcbassi.com.  She is also Chair of the Board at Bassi Investments, Inc.

Laurie is one of the world’s leading authorities on the emerging “decision-science” of human capital management—the processes and practices within an organization that align the management and development of employees with its business results.  She loves working with clients to help them improve organizational performance through targeted, effective strategies for managing and developing their people.

She has overseen the development of the McBassi People Index®, a powerful tool for pinpointing and improving the unique people-related drivers of an organization’s business results.

Prior to launching McBassi & Company, Laurie served as the director of research for Saba Software and as vice president at the American Society for Training and Development (ASTD).  While at ASTD, she created internationally recognized standards for measuring and valuing firms’ investments in education and training, and a core set of quantitative indicators for measuring the effectiveness of knowledge management initiatives. She has also served as the director of several U.S. government commissions, and as a co-chair of the Board on Testing and Assessment at the National Academy of Sciences.  The early years of Laurie’s career were spent as a tenured professor of economics and public policy at Georgetown University.

Laurie has authored over 80 published papers and books, and is a sought-after speaker both domestically and internationally.

She holds a Ph.D. in economics from Princeton University, a M.S. in industrial and labor relations from Cornell University, and a B.S. in mathematics from Illinois State University.

In this interview Laurie talks about her book, Good Company, and shares with us why people are choosing the companies in their lives in the same way they choose the guests they invite into their homes, how Atlanta’s top companies score on the index and why the worthiness era is at its tipping point.