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Chic Perspectives

Chic Tip

Elizabeth Gordon interviews Ajax Greene, Co-Founder of On Belay Business Advisors

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In this Chic Perspectives episode, I talked to Ajax Greene, Co-Founder of On Belay Business Advisors

Ajax knows how to be productive and have more fun than most. He has traveled the US and the world as a world class rock climber, and helped launch a successful manufacturing company which made a highly innovative rotating climbing wall. As part of his product promotion plan, Ajax appeared on CNN, Lifetime Television, Regis & Kathy Lee and countless other media & magazines. In this interview he talks about corporate social responsibility, and why it has become a topic of interest and importance to every company. Listen to Ajax’s Chic Tip.

Elizabeth Gordon interviews Joy Johnson – Partner and Co-Founder, GrowthMindset and CEO, The Mills Group

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In this Chic Perspectives episode I talked to Joy Johnson – Partner and Co-Founder, GrowthMindset and CEO, The Mills Group

Joy Johnson is a seasoned executive, business owner and certified business coach with ActionCOACH. She has a proven track record of driving revenue growth of multi-site operations, startups and mergers and acquisitions. In this interview Joy explains how business owners can get their business to work without them. She addresses the fundamental flaw in most small businesses and gives business owners practical advice on how they can be more strategic as they build their company. Listen to Joy’s Chic Tip.

Elizabeth Gordon interviews Stacey Gorowitz, CPA, MBA – Managing Partner of S.J. Gorowitz Accounting & Tax Services, P.C.

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Stacey Gorowitz is a CPA with her MBA and a savvy entrepreneur.  Stacey founded her accounting firm in 1991 and has grown it to a thriving practice that services hundreds of clients, through the collective intelligence and creativity of an experienced staff.

Stacey’s company,  S.J. Gorowitz Accounting & Tax Services, P.C., does tax planning and projections, mergers and acquisitions, IRS representation, bankruptcy and litigation support, and trusts and estates.

Prior to founding the firm, Stacey worked with the International CPA firm of Price Waterhouse in Miami, Florida, where she worked extensively with closely held businesses in the areas of income tax planning and preparation, financial statement preparation and business consulting services.

In this Chic Perspective, Stacey reveals the strategies she has used to grow her firm beyond just her, how she overcame obstacles, and how she planned ahead to get where she was headed.

She also talks about mistakes she has seen other business owners make that can cost them time, money and competitive advantage.

Having worked with hundreds of entrepreneurs helping them to strategize financially on how to grow their business, Stacey shares the inside scoop on how the success stories do it.

Check out Certified Public Accountant at S.J. Gorowitz Accounting & Tax Services, P.C., sone of the fastest growing accounting boutiques in Atlanta @ http://www.sjgorowitz.com/

Listen to Stacey’s Gorowitz’s Chic Tip for women entrepreneurs here.  The entire 30 minute interview is included in Season Two of the Chic Perspectives Show.

Elizabeth Gordon interviews Bruce Freeman, “The Small Business Professor” Author of Birthing the Elephant: A Woman’s Go-for-it! Guide to Overcoming the Big Challenges of Launching a Business

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Today on the Chic Perspectives Show Bruce Freeman, “The Small Business Professor” Author of Birthing the Elephant: A Woman’s Go-for-it! Guide to Overcoming the Big Challenges of Launching a Business, joined me for a great discussion on how more women entrepreneurs can turn their entrepreneurial dreams into reality.

Nationally known as the Small Business Professor, Bruce is a syndicated columnist for Scripps Howard News Service.

http://www.smallbusinessprof.com/

He is the President of ProLine Communications and serves as adjunct professor of marketing and entrepreneurship at Kean and Seton Hall universities.

http://www.prolinepr.com/

Bruce and Elizabeth talk about the first 18 – 24 months of a business, otherwise known as infancy and how to build oneself up to have the psychological strength to succeed.

The book Birthing the Elephant identifies the four stages of birthing a business: starting your start-up; running your own show; achieving breakthrough; and finding your business rhythm

We discussed the difference between how men run companies and how women do, and what women tend to struggle with and why and where they find the power to survive and thrive.  And of course, what women can do to achieve greater chic success.

Some of the keys to Bruce’s philosophy include:

  • The ability to understand and manage emotions
  • Expect (and overcome) self-doubt, performance anxiety
  • Getting into the emotional mind frame to succeed outside the comfort of the traditional workplace
  • Commitment, courage, & persistence

Elizabeth Gordon interviews Kimberly Delcoco, Business/Life Coach & Motivational Speaker

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Today I got to chat with Kimberly Delcoco, Business/Life Coach & Motivational Speaker on the Chic Perspectives Show.  Kimberly left a successful 15 year career in corporate America to pursue her true dream of becoming a coach.

http://kimberlydelcoco.com/

She maneuvered her career path into HR so she could get more experience in developing people and then invested in her self with a top training program.

Kimberly has found that her gift is helping women fill their lives with what is most important to them.

With a ‘think outside the box’ attitude and a genuine belief in herself and in others she embodies a ‘WE can do anything’ approach to life.

http://kimberlydelcoco.com/blog/

Kimberly Delcoco is full of inspiration and enthusiasm and enjoys motivating people to action-oriented outcomes.

http://www.facebook.com/kimberlydelcoco

Elizabeth Gordon interviews Amy Leavell Bransford – Owner of New Moon Skin Care

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Amy Leavell Bransford is a licensed esthetician who owns and operates New Moon Skin Care, an Atlanta-based microdermabrasian, skin care and hair removal business.

http://www.newmoonskincare.com/

Prior to acquiring her license in esthetics, she worked as a publicist in the record industry for bands and artists such as 311, CAKE, Widespread Panic, Galactic, Vic Chesnutt and Precious Bryant.

She also worked for two Atlanta-based record labels, Terminus Records and Capricorn Records. Amy’s passion for music stemmed from her father, keyboardist and environmentalist Chuck Leavell.

In this Chic Perspective, Amy shares how music led her to skin care, and how she then turned an interest into a business reality.

After studying at the Atlanta Institute of Aesthetics and becoming certified in CPR and microdermabrasion, she opened her business, “New Moon Skin Care,” named because healthy skin cells regenerate approximately every 28 days – the same cycle as the moon. She explains how she turned a passing interest into a successful business idea.

This is so interesting to me. Those of you that know me, know how I closely follow the cycles of the moon and I am hearing more and more people tuning in this important  natural timing to make decisions, take action and just get more in the flow of life.

Amy also reveals how she spread the word to market and promote her business by leveraging the media, how she overcame her own limiting beliefs to achieve more of her full potential.

Thank again Amy for coming on today to share with all of us how we can shine from the inside out and get gorgeous glowing skin with natural techniques and products.

If you’ve ever dreamed of opening up your own skin care business, you love hearing Amy’s story and how you made it happen.

Elizabeth Gordon interviews Heidi Richards – CEO of the Women’s ECommerce Association International (WECAI) on the Chic Perspectives Show

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Heidi Richards was my guest today on the Chic Perspectives Show.  Heidi Richards is an author, business coach and entrepreneur. She is the Founder and CEO of the Women’s ECommerce Association International (WECAI).

A writer and professional speaker, Heidi enjoys traveling to new countries, learning new cultures and sharing a woman’s perspective on marketing, leadership and running a business.

Heidi has written eight books and co-authored two, published and edited four ebooks, and publishes a quarterly international magazine WE Magazine for Women.

In January 2005, Heidi was named one of the Top 50 Virtual Women Shaping the Internet for 2005. And she even has a day named after her! Heidi Richards Day is June 26th.

In this Chic Perspective Show, Heidi discusses the advantages in being a woman in business today, how the worldwide economic slowdown has affected her growth, and how important the internet and social media are to her business.

She also highlights some of the various techniques she uses to market her company.

Check out more about Heidi’s companies @

http://speakingwithspirit.com/meet-heidi/

http://wemagazineforwomen.com/

http://www.wecai.org/

Thanks so much for being my guest today Heidi.

Listen to Heidi Richard’s Chic Tip here and check out the full 30 minute interview as part of Season One.

Elizabeth Gordon interviews Michelle Dunn – Internationally-known expert on the topic of credit and collections

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Michelle Dunn is a leading authority on collecting money to businesses everywhere. She is the founder and president of Never Dunn Publishing, LLC and her 10 year old Credit & Collections Association with thousands of members.

Michelle Dunn has been Nominated for Top 5 Women In Collections

Michelle is a regular contributor to the Wall Street Journal and has been featured in Forbes.com, Smart Money Magazine, MSNBC, Home Business Magazine, Entrepreneur magazine, Professional Collector, Credit & Collections Risk, the NH Business Review, and in many books and publications worldwide.

In this Chic Perspective, Michelle talks about what business owners can do to get their customers to pay on time.

She discusses what business owners can do if their customers don’t pay on time, and gives business owners one thing they absolutely must do to protect themselves from bad debt.

Listen to Michelle Dunn’s Chic Tip here.  The whole 30 minute interview is part of Season One of Chic Perspectives.

Elizabeth Gordon interviews Elisa Gambino Owner of Via Elisa, Fresh Pasta Perfection

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Elisa Gambino is the Owner of Via Elisa, fresh authentic pasta. Elisa was an Emmy Award-winning producer for CNN before she decided to venture into entrepreneurship and share her passion for pasta by filling a untapped niche.

Via Elisa is a one-of-a-kind operation and supplies pasta to many of Atlanta’s finest restaurants.

Elisa has expanded her business beyond her own initial vision of a lifestyle business into exactly what she really wanted it to be. The company now sells to Whole Foods and operates a popular retail shop.

Elisa has been the recipient of the NAWBO Atlanta Chapter WE Shine Award for Rising Star of the Year and was named SBDC GWEN Georgia Women Entrepreneur of 2006. She’s also graced the cover of Atlanta Woman magazine.

In this Chic Perspective, Elizabeth interviews Elisa about her entrepreneurial journey. Elisa will share how she got her entrepreneurial education and explain what was so important about the planning process and how it helped her to achieve her business goals.

She will also talk about doing research before getting started, and how learning her craft from a famed Italian family whose legacy is served in Rome’s finest restaurants allowed her to position herself appropriately in the marketplace. In this session,

Elisa will talk about the key success factors in her business growth, as well as how to hire, manage and motivate people. Elisa will instill the importance of knowing how to read your numbers from the beginning and how to handle external market forces that no business plan can predict.

Lastly you will hear advice on mistakes for business owners to lookout for and the one most important thing that all business owners should be sure to do every single day.