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Chic Perspectives

Elizabeth Gordon interviews Kathleen Kurre – President, Fusion Advisors and former Executive-in-Residence, Interdisciplinary Institute for Leadership & Entrepreneurship, Georgia Tech

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In this episode of Chic Perspectives, Elizabeth Gordon interviews Kathleen Kurre – President, Fusion Advisors and former Executive-in-Residence, Interdisciplinary Institute for Leadership & Entrepreneurship, Georgia Tech.

Kathleen Kurre held senior executive positions at Intellego and Healthcare Recoveries, both started with venture capital. She routinely shares her insights and experiences through writing and speaking and works with individuals and organizations as they integrate mind, body, spirit and emotions for success. She recently completed a Masters of Divinity in Spiritual Peacemaking and is working on her first book Doorways of Peace.

After graduating Magna Cum Laude from Purdue University with Bachelor of Science Degree in Mathematics, Kathleen began her career in computer technology. Her passion emerged quickly: creating systems that connect imagination with reality. After having held analyst and manager positions for Kentucky Fried Chicken, PNC Bank, KPMG and senior management positions with Humana Inc. and Aegon Corporation, Kathleen formally stepped into the creative world of entrepreneurship by joining Healthcare Recoveries, Inc. (HRI) a venture capital backed healthcare, technology services company.

In this Chic Perspective, Elizabeth interviews Kathleen as she recaps a presentation she gave on the topic of female entrepreneurship at the 10th Global Powerful Businesswomen & Leaders Summit (WOIBEX 2008) held on March 8-9 at the Burj Al Arab in Dubai, UAE. Kathleen talks about how women start, and run business differently than men and what challenges and opportunities this represents.

Elizabeth Gordon interviews Kaira Sturdivant Rouda, President of Real Living, Inc. and author of Real You Incorporated: 8 Essentials for Women Entrepreneurs

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Kaira Sturdivant Rouda, President of Real Living, Inc. and author of Real You Incorporated: 8 Essentials for Women Entrepreneurs

Kaira Sturdivant Rouda, president of Real Living and creator of the Real Living brand, is passionate about entrepreneurism, marketing and the power of women in the workforce and beyond.

A published author, journalist, marketing executive and business owner, she built her career by working in marketing for national brands and large regional advertising agencies.

While maintaining her own writing business, she became the vice president of marketing for an Inc. 100 national franchisor, where she found her passion for franchising as a means to entrepreneurial business ownership.

In 1997, she entered another field filled with entrepreneurs – residential real estate. She launched the nationally award-winning Real Living brand in 2002, now among the fastest-growing franchise companies in the country and making a dramatic impact in an industry in flux.

Kaira was recognized in Entrepreneur Magazine’s Top 50 Fastest-Growing Women-Led Companies list. Real Living was also recently named one of the 50 Fastest Growing Companies in central Ohio.

In this Chic Perspective, Kaira talks about putting the Real You in your business, bringing your authentic self and thus your joy to work with you and creating a business through vision, strategy and culture that allows you to achieve your dreams.

Elizabeth Gordon interviews Michelle Briody, author of 16 Weeks to Your Dream Business: A Weekly Planner for Entrepreneurial Women on the Chic Perspectives Show

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Today on the Chic Perspectives Show, I got to chat with Michelle Briody, author of 16 Weeks to Your Dream Business: A Weekly Planner for Entrepreneurial Women.

Along with her co-author Nada Jones, Michelle founded an innovative fashion business in 2001 that showcased emerging women designers and their products in the fashion, beauty and lifestyle markets and gave women outside of NY and LA access to the latest trends.

Having worked with hundreds of emerging women-owned companies, Nada and Michelle decided to write a book to empower other women to go after their dreams and do so in a smart and organized fashion that would lead them to success, while bypassing some of the common mistakes.

In this Chic Perspectives interview, Michelle talks about their 16-week plan for getting started, how women tend to start, build and manage growth differently than men, how this serves as an advantage as well as how it can be a hindrance if they are not careful. Michelle recounts successful strategies of the top performing companies she has observed over the years and gives tips on marketing and public relations.

We also talk about the all important topic of cash flow, how to create, grow and maintain it.

Elizabeth Gordon interviews Desiree Scales, CEO of Bella Web Design

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Today on the Chic Perspectives Show I got to chat with Desiree Scales, CEO of Bella Web Design.

Elizabeth Gordon & Desiree Scales

Elizabeth Gordon & Desiree Scales

Bella Web Design has helped over 200 companies realize their success in Atlanta and more than 35 states nationwide for more than 10 years. Her company provides web design, web hosting, search engine submission and optimization, print design, email marketing, social media coaching, blogging and general web marketing consultation.

Desiree accredits their success to her team’s creative talent, integrity, and friendly service that draws loyal clients.

Desiree’s expertise and experience has evolved into a passion to educate both businesses and organizations on internet technology that ignites their success.

She has been a featured speaker at companies, conferences and seminars across Atlanta and regularly provides classes on blogging, web design, branding, Internet marketing, Web 2.0 strategies and social media.

She additionally offers personal Social Media Coaching to business owners who want to apply the online buzz to their customer relationships and bottom line.

Desiree is an authority on all things web.  Her expert advice:

  • If you don’t think your site is professional enough, it’s not. Hire a pro.
  • Don’t skimp on your social media budget, it’s the most important item in it.
  • Blogging is the best way to start using social media.
  • Find one medium that fits your personality and stick with it.
  • Be flexible and follow others who provide a good example.
  • Helping others is the best way to establish your expertise.
  • Make sure you look at your overall strategy and your goals before starting.


Check out Bella Web Design @ www.bellawebdesign.com

And listen to the Bella Buzz every week, an awesome podcast with all the latest ideas and must do’s when it comes to social media and web strategy.

www.thebellabuzz.com podcast/blog

And don’t forget to Follow, Friend and Link as well…

twitter.com/desireescales

Facebook: companies.to/bellawebdesign

LinkedIn: www.linkedin.com/in/bellawebdesign

Thanks again for coming on Desiree.  It was so great to see you again.


Elizabeth Gordon interviews Cheryl Lampard – Founder of Style Matters International

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Cheryl Lampard is the founder and principal consultant of Style Matters International based in London, England, with offices in Naples, Florida as well.

She has over twenty years of experience working with some of the world’s leading multi-national corporations such as Curves Women’s Fitness Centres, British Telecom, and Hong Kong & Shanghai Banking Corporation (HSBC), in addition to running her own fashion textile and retail business.

Cheryl is an Affiliate Member of The Federation of Image Consultants, and holds the International Make-up Association’s Diploma from the London School of Beauty & Make-up.
In this Chic Perspective, Elizabeth finds out from Cheryl how to make your image as chic as possible. According to Cheryl, 10 seconds is all it takes to make a first impression: ten seconds that could change your life – or not.

Cheryl gives valuable pointers on how to dress for success.

Learn the biggest mistakes people make in their appearance, what different color choices say about you and how to shop more effectively and efficiently.

Learn how to maximize your wardrobe and use different styles to make the right impression.

If you’ve ever been curious about what your clothes say about you in terms of your power, your approachability or your confidence level and how to improve in each of those areas, you won’t want to miss this information packed interview.

Elizabeth Gordon interviews Michelle Roark – World Cup Champion, Olympian, Entrepreneur, founder of Phi-nomenal

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A while back I had the absolute pleasure of chatting with Champion skier Michelle Roark on the Chic Perspectives Show, and I wanted to share part of the interview here.

Michelle is an amazing athlete, a World Champion and Olympian skier – and as if that wasn’t enough, she is also a super savvy chic entrepreneur, the founder and president of Phi-nomenal, a perfume line that no only smells good but also has the added benefit of helping maximize performance and really bring out the best of the person wearing it.  What a Phi-nomenal vision!

Michelle talked about how she got the inspiration for her business idea from a conversation with her coach about the importance of being able to utilize all five senses when visualizing the perfect performance.

You must check out her sites at@

Phi-nomenalwww.Phi-nomenal.com
 www.VoilaSSP.com

She then used her Chemical Engineering background and her mathematical knowledge of Phi to develop a unique and well-balanced product line designed to empower the human spirit.

Phi-nomenal’s Confidence Natural Perfume Oil and Custom Crystal bottle sold out within a week of being introduced at Eve Boutique in Denver.

Michelle talks about how she balances competing on the World Cup circuit while running her growing company, her recent trip to the White House and her company’s goal of being the scent of the first woman President of the United States.

Michelle has been featured in Business Week, Self Magazine, New York Times, Washington Post, USA Today and Forbes.

You can learn so much from her story and I am so excited to have her interview as part of Chic Perspectives Season One.   You listen to her Chic Tip here.

I been getting exciting updates from Michelle this winter as she continues to rock it out on the ski slopes.  You may also catch her on one her many media appearances:

Feb 13 — NBC live coverage of moguls event 7:00 – 10:30 pm MST
Feb 15 — Fox News Small Business 4:30 pm PST
Feb 21 — MSNBC Small Business 7:30 am EST

Here’s some video footage of this Chic lady in action – talk about succeeding with style.


http://www.youtube.com/watch?v=LO98A1OBV8k <http://www.youtube.com/watch?v=LO98A1OBV8k>

Thanks again Michelle – love hearing about all of your continued Chic Success!

Elizabeth Gordon and guest co-host Angela Stalcup interview Laura Scholz of CRAVE Atlanta and Scholz Communications

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How do companies navigate the world of social media ?  What’s the cross over between social media and traditional media?  How does social media allow women to play to their strengths?  All this in more …

Listen to Angela Stalcup, the Atlanta Market Director for Ladies Who Launch http://www.ladieswholaunch.com/atlanta and the Chief Empowerment Officer at The Curvy Life http://curvylife.com/

and Laura Scholz ,  President of Scholz Communications and area director for CRAVE Atlanta, http://thecravecompany.com/

http://www.facebook.com/craveatlanta?v=photos

and of course me as we talk about:

what works on social media and what doesn’t (how to make friends and how to avoid making foes),

the types of result the pro’s are getting and how to cross leverage social media and traditional media,

how to use social media to open doors that you never thought you’d be able to open on your own,

how to manage your time on the tools through consistent and scheduled usage,

what a ROI from social media looks like and why more and more small companies are using it to effectively level the playing field and gain market share and develop real relationships with customers.

Thanks so much Laura and Angela for being with me.   Make sure to check them out @:

Ladies Who Launch http://www.ladieswholaunch.com/atlanta and The Curvy Life http://curvylife.com/

and Laura Scholz, President of Scholz Communications and area director for CRAVE Atlanta, http://thecravecompany.com/

http://www.facebook.com/craveatlanta?v=photos

Twitter: @LauraScholz

Much continued Chic Success!

Elizabeth Gordon interviews Angela Stalcup of Ladies Who Launch Atlanta and The Curvy Life on The Chic Perspectives Show

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This week it was my pleasure to chat with Angela Stalcup, the Atlanta Market Director for Ladies Who Launch and the Chief Curvy Officer for The Curvy Life about how women entrepreneurs are changing the world.

www.ladieswholaunch.com/atlanta www.curvylife.com

Angela talked about the latest trends she is seeing in women entrepreneurs and why the numbers of women starting new businesses continues to grow in the current economy and how women are becoming more sophisticated in their approach.

Angela gave some great examples of how the barriers to entry have gone down and how women can now compete at a global level with large companies without feeling a tremendous disadvantage.  All signs still point to this being an increasing popular path for women.  While lifestyle is usually a factor for women’t entrepreneurial career choice, more and more money has become more of the focus as women are realizing just what they are capable of achieving once they step out of the shadow of a boss and take their economic power into their own hands.

Angela talked about the new feminine power and how it differs from the traditional view of power.  This is such a hot topic in female business leader circles of late, so I would to hear your comments on how women leaders are challenging the norms and bringing forth a new approach based on collaboration instead of control and what the effects of such a perspective shift will be.

She also spoke of the rise of women in the corporate world and how leadership norms are changing, why certain practices are outdated and what it really takes to get ahead in today’s business world.

Angela and I talked about the new girls club, and how the last 10 years have seen a great shift in how women network, connect and help each other.  We discussed why women in the past have felt a need to compete with each other and why cooperation is the new norm in women business relations.

I know you’ll enjoy this insightful conversation about the next wave of feminine power in the workplace and what that means for profits, products and our planet.  Check out more about Angela, Ladies Who Launch Atlanta, and The Curvy Life @  www.ladieswholaunch.com/atlanta www.curvylife.com

Elizabeth Gordon interviews Jill Spiegel, author of How to Talk to Anyone About Anything, on the Chic Perspectives Show

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Jill Spiegel know How to Talk to Anyone About Anything – and she shares tips, tricks, secrets and more in this exclusive half hour radio interview.  www.jillspiegel.com

Jill talked about sending Mind Messages and how you can use them to create an instant connection with people before you ever open your mouth by using the power of thought to radiate an energy that draws people to you.  Jill’s mind message technique allow people to sense your positive energy which makes them want to talk to you.

I love Jill’s advice on how to converse intelligently on any subject as well as how to handle your popularity gracefully.

We talked about how to translate her powerful connection ideas into the digital world and how to develop and strengthen personal and professional relationships using email, social media, podcasting and videos and still create true personal lasting powerful connections and a level of trust that translates into business.

Jill’s book has some truly magical phrases that win people’s trust as well as a host list of ways on how to start positive conversations or break into other groups when you arrive at an event. She also teaches how to maintain a connection once its formed and build lasting relationships.

Jill gave great ideas and examples of conversation starters and enders that can be used in all kinds of networking situations and advice on how to handle dicey topics like religion, sex and politics without faux pas.

Jill also shared her formula for answering the age old question “What do you do?” authentically, interestingly, and memorably.

Thanks so much for coming on the Chic Perspectives Show today Jill to share your energy, passion and enthusiasm for forming genuine connections in business and in life and build profitable, powerful relationships in our own style to further our Chic Success.

Check out How to Talk to Anyone About Anything and Jill’s other great books, Flirting with Success, Flirting with Spirituality, and The Flirtologist’s Guide to Dating, and the Pocket Pep Talk at www.jillspiegel.com

Elizabeth Gordon interviews Lorraine Chilvers, CEO of Delaney Consulting LLC on the Chic Perspectives Show

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CIMG3003Today on the Chic Perspectives Show I got to chat with Lorraine Chilvers, CEO of Delaney, a professional services company that provides financial expertise to businesses.

Lorraine has held some high-level executive positions with Fortune 100 companies, she talked about why she moved from that to being an entrepreneur.  She reveals why given the current economic climate, Delany’s services are uniquely suited to meet the needs of growing businesses.

I always like to ask successful businesspeople about mistakes or failures in their past.  Failure can be a powerful teaching tool and often businesspeople’s own past failures helped create the person they are today.  Lorraine shares what failures she’s observed in the past that have led her to this point in her career.

The economy is still down and people are beginning their plans for 2010.  Since Delaney Consulting provides financial advice to companies, Lorraine gave some great advice to small entrepreneurs.

She also talked about what makes a smaller company such as Delaney different from all the other consulting companies out there.  Delaney is also placing significant efforts towards education, with their “Delaney Learning”  program.  Lorraine talked about why the company is focusing on education.  Lorraine also talked about a new program Delaney is also starting for CEO’s, called Delaney Think-Tank.

A large part of Ms. Chilvers outside life is focused on supporting women.  She is on the board of Zonta, which is part of Zonta International.  She talked more about the work she does to support women.

Lorraine also shared some great advice for women who are in the early stages of their career and deciding whether to start up their own company.  And lastly don’t miss the personal side of Lorraine.  We all have our pre-conceived ideas of “accountants”  – Lorraine tells me, what a CFO really does in her time off…

Thanks Lorraine for being a great guest on the Chic Perspectives Show today.  For more on Delaney Consulting, LLC go to: http://www.delaneyllc.com